Category: Community Building & Management
Strategies and tactics for finding, growing, engaging, and managing a community around an indie game or studio.
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Last-Minute Game Marketing: 90-Day Plan to Boost Steam Wishlists
In this episode, Devin Dixon of Glitch shares a 90-day marketing strategy for indie game developers. He emphasizes building engaging content, utilizing social media and influencer marketing, and maintaining sales…
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Secrets to Building a Game Brand Everyone Remembers
The episode features Katie and Jonathan Binns discussing the significance of branding in indie game development. They emphasize that brand identity goes beyond visuals and must create an emotional connection…
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Email Marketing for Indie Devs: Why Your Newsletter is Your Secret Weapon
Jordan Brown, founder of OP Game Marketing, emphasizes the importance of email marketing for indie developers, arguing it is more valuable than social media and wishlists. He shares insights on…